Road ID

Today I received my new @RoadID bracelet, and wanted to share the concept behind this little piece of athletic jewelry.

I generally do not like industries that market themselves based on fear, like many of the “child-safety” products on the market.  But when running on the road for as long as I am (or will be in the coming months) it is nice to be able to comfort your loved ones that if the worst should happen, emergency first-responders would know everything they need to be able to help.  A very small price to pay for that peace-of-mind.

If you’re interested in getting one for yourself, you could use the coupon number “ThanksMarc558087” which is good for $1 off any Road ID order placed by 11/27/2009.  Simply click on the link at the bottom of this post to get the discount.

Links:

• Blood Type (previous episode)
• Road ID

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2 Responses to “Road ID”

1. mark says:

   February 3, 2010 at 4:59 pm

   realy good idea

   Reply
2. Daniel says:

   February 6, 2010 at 7:08 pm

   Thanks for this. I am going to get one of these now. My cousin, an triathlete and a dotor, told me a doctor friend of his was making the rounds of his hospital when he walked into “John Doe’s” room. John Doe was a cyclist and was hit by a car seven days prior and was in a comma. No one knew who he was, until this doctor came to see him and immediately knew him, since he was a friend of his!

   I agree with that ‘fear’ is an unethical way to market products but this is a matter of looking out for yourself with the dangers to runners/cyclists out there.

   Run Strong, Run Safe!

   Reply